From 9 to 13 November, Francisco de Vitoria University in Madrid, Spain, is hosting the ACE²-EU Alliance Applied Blended Challenge (ABC) “Communication Strategies on Digital Platforms for Improving the Leadership Communications Skills”. Lietuvos inžinerijos kolegija students Justas Kamarauskas, Benas Žabas, Karolis Kaurynas, Dominykas Marozas and Matas Gliaudelis are taking part in the programme.
The programme focuses on responsible and effective digital communication, particularly when addressing complex societal issues. This year's central theme is the housing crisis in Europe. Students are examining its underlying causes, its impact on people in different countries and the public policies aimed at tackling housing affordability.
Participants are exploring the principles of solutions journalism, learning to critically evaluate information and develop clear, credible and engaging stories. Through practical workshops, students are examining approaches taken by different European countries, engaging in discussions with experts and exploring how digital communication tools can help audiences better understand complex social challenges.
